We are the GOAT

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Hello!

I'm Viktar, the founder of WhyJam, a strategic branding agency helping ambitious companies evolve into outstanding brands.

Why Jam?

"Why" stands for our conscious strategic approach. It's the main question you should keep asking yourself and your brand. Why does your Brand exist? Why should people care?

"Jam" represents our fun and down-to-earth approach. It doesn't matter how serious the task is - let's take it a bit easier and fuel your brand with some positive energy!

Why do we exist?

We saw a lack of strategic brand thinking preventing even the most promising and ambitious companies from reaching new heights. Founders were hiring costly advertising agencies and talented designers, which never helped. They were darting between “brilliant and revolutionary features” but never had a clear long-term vision and conscious understanding of the brand. 

Our Values

01 / 05
Passion
Passion fuels all we do, or we don't do it.
02 / 05
Transparency
We’re honest with ourselves and our partners. In everything we know, say, and do.
03 / 05
Collaborative environment
Once we start - you become an integral part of our team.
04 / 05
Down-to-earth approach
We focus on actionable solutions, rather than abstract theories.
05 / 05
Detail-oriented
We pay attention to every detail so you can move forward faster.

what past clients are saying

Adam D. Koós
President, Sr. Financial Adviser at Libertas Wealth Management Group, Inc.
"Viktar has a deep knowledge in the realm of branding, marketing, and he's teaching it to owners and CEOs in a way that just "makes sense." You'll get no B.S. "sales pitch"- and his process is not only comprehensive, but concise...and something you can implement into your marketing processes today."
NINO LANCETTE
CEO, Hypercurrent.
"The final result was beyond our expectations. Viktar understood our objectives and took the time to research the company's environment to inform his work."
MARC WEBB
COO, Restorepoint.
"Viktar did a fantastic job on our brand refresh. His communication and professionalism were first class throughout the project."
JENNIFER JAMES
CEO, Fresh Demand.
"Viktar did a superb job leading our brand strategy and identity process and created a distinct brand for our new business. He was organized, process-oriented, and excellent communicator."

Our Clients

Our Team

Viktar Milasheuski
Founder & CEO
Brooklyn Simmons
CTO
Annette Black
CFO
Robert Fox
CMO
Cody Fisher
Senior Manager
Arlene McCoy
UI/UX Designer